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Firm unveils marketing technology solutions to revolutionise industry practices

Stephen Jombo by Stephen Jombo
February 12, 2025
in Business
Reading Time: 3 mins read
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Market Engine, a frontline tech-based company offering best-in-class marketing technology solutions, is set to launch its groundbreaking suite of solutions designed to transform the way businesses engage with their target audiences.

Focused on giving the best value to both business-to-business (B2B) and business-to-customer (B2C) enterprises, the company is strategically positioned to propel unprecedented growth for our clientele.

In its drive to have a sizable market share in a competitive market, Market Engine leverages a combined force of resourceful professional expertise, best-in-class marketing acumen, and a wide range of proprietary tools, which ultimately delivers a confluence of unparalleled creativity and technology.

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In an ever-evolving market space with varying degrees of customer demands, Market Engine offers solutions that drive customer loyalty and revenue growth. Through business solution tools, we harness the power of data-driven insights and advanced automation to actualise the goal of businesses to make profit.

Reeling out the company’s competencies, Managing Director, Market Engine, Bolaji Okusaga said: “As we have done with other various proprietary tools in creating business solutions, Market Engine is exploring the idea of creating a confluence between creativity and technology in ways that further create significant values for our clientele. This is the new normal of communication technology.

“Through our disruptive approach to marketing communication, we are redefining storytelling by using the wheel of technology as the prime mover and systemic design that aligns the focus of our clients from a new perspective through audio-visual content aggregation that drives seamless Buyer-Seller relationship management.”

Okusaga noted: “With the application of creativity, design, and technology, Market Engine is opening up a new frontier in the digital communication market and setting pace for innovative ideas that will usher in the much-desired optimal delivery of good service through our wide range of offerings.

“In today’s fast-paced digital environment, businesses need to leverage advanced tools and strategies to stay ahead of the competition. Our solutions empower marketing professionals to unlock the full potential of their campaigns, deliver exceptional customer experiences and drive tangible business results,” he added.

He explained that Market Engine, also called The Engine is set out to drive every selling engagement, awareness campaign, generating leads, and sustaining brand retention with Technology, adding: “We are dedicated to helping businesses thrive in the digital age. Market Engine is at the forefront of marketing innovation, introducing new ways of approaching brand marketing communications.

Read Also: Situating Tobacco Control Fund’s N4.7m budget and need for upward review

“We believe that marketing communication needs to be reinforced from a new perspective, and technology is the only new way. We will do storytelling with the consciousness of how to grab and sustain the minds of our clients, consumers and customers.

“Every day, market behaviour and habits present new opportunities and ways to engage to win them over. We will unearth these opportunities rapidly and design systemic yet simple ways to win them over to our client with technology.

He further pointed out that in an era of Predictive Marketing, the firm is poised to design tailor-made solutions to address target audiences using Artificial Intelligence (AI) and machine learning to address typical business challenges.

“We have an array of proprietary solutions that touch on Digital marketing, Influencer Marketing, a full-service audio and visual production Studio, Content Aggregation, shopper marketing, and Buyer-Seller relationship management,” he stated.

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