A picture of Nigerian afrobeats musician Asake alongside French fashion icon Michèle Lamy has generated significant buzz online.
The widely shared image has prompted a flurry of responses across social media platforms.
In the photo, Asake is seen next to the 79-year-old eccentric muse and creative collaborator of designer Rick Owens, which has led to much discussion due to Lamy’s distinctive gothic and mystical style, characterized by bold black eyeliner, finger tattoos, and gold teeth.
While many fans embraced this unexpected pairing as a testament to Asake’s expanding global presence in music and fashion, others quickly jumped to controversial and conspiratorial interpretations.
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Some social media users accused Asake of “selling his soul to the Illuminati,” referencing Lamy’s “witchy” look and her long-standing ties to avant-garde art and occult themes.
Comments flooded in, with users saying things like, “He’s gone too far,” and “This is how they initiate you.”
Cultural commentators have dismissed the Illuminati claims as unfounded, pointing out that similar accusations often arise when African artists adopt bold, unconventional styles or collaborate with prominent figures in global fashion.
“Asake is clearly evolving artistically, and partnerships with avant-garde personalities like Michèle Lamy indicate he is striving for a more international and expressive image,” remarked one fashion expert.